For retailers, winter is also the best season for sales. Almost at that time of the year, the shopping boom reached its peak. Thanksgiving, Christmas, Cyber Monday, and holiday promotions from November to December are also endless.
Due to the impact of the COVID-19 this year, many regions around the world have fallen into chaos and consumer behavior has changed rapidly. Scenarios that have driven the development of the industry due to the outbreak of demand have been staged repeatedly this year, such as epidemic prevention items, bicycles, electric bicycles, 3D printers and so on.
How to choose suitable items to sell or distribute online?
Starting your own business has never been easier. Just need a mobile phone or a computer, you can start online business at home. During the pandemic, creating e-shops to sell has become one of the most popular channels for making money online. And product selection is a very important part of e-commerce operations. It is also one of the difficulties, which must be comprehensively considered in terms of products, industries and markets.
1. Product positioning
Research shows that different products have different demands in different countries, at different times, and even in different seasons. For example, in May this year, due to the control of the new crown pneumonia epidemic, European countries and Spain have successively unblocked them. However, in order to maintain safe social distancing and avoid contagion, most people reduced the use of subways, buses and other means of transportation, and began to buy bicycles for travel and work. As a means of transportation, the sales of bicycles and electric vehicles in Europe and Spain have skyrocketed, and they were even out of stock for a while, which also drove the sales of cycling peripheral products.
Product research could include the attributes of the product itself (daily consumer goods or novelty products), product historical popularity (google trends provide a good help), product profit and cost, market research (whether the product is suitable for local sales, and the degree of market competition) and many more.
2. Best-selling product information collected by e-commerce websites.
E-commerce platforms such as Shopify and Amazon can provide you with some product ideas. Browse these websites' hot products, most popular products and other popular trends to gather inspiration. If you have already determined the product's industry and reliable suppliers, it is easier to achieve the low-cost and high-margin selection goals of products based on the selection of subdivided products by the supplier.
screenshot of top sellers in Amazon
3. Professional experience
Using one's own professional experience can better transform professional knowledge into online business. If you have a unique understanding or interest in a certain aspect, you will be able to understand the psychology and needs of consumers more easily than ordinary businesses.
To give you a quicker understanding of the trends in the winter of 2020, we have created a list of the most profitable wholesale products to sell online.
Top 10 Popular Product Ideas for Autumn and Winter 2020
Virus prevention items
Anti-epidemic items are absolutely hot products this year. Considering that the autumn and winter epidemics may break out on a global scale again, and the pandemic trend shows no signs of slowing down, masks, disposable medical gloves, protective clothing, disinfectants, disinfection tissues, disposable hand sanitizers, ventilators and other epidemic prevention products continue to become one of the best-selling products this winter.
Warm clothing
Warm clothing and accessories are indispensable hot products in winter, and this year is no exception. Coats, scarves, gloves, hats, etc. are essential items for going out this season. Choosing fashionable and warm products to sell is a great choice for winter sale. They are high-potential products, and we can’t wait to see you succeed by selling them.
In addition, in view of the epidemic, more and more people are working from home. Pajamas, underwear, and sportswear are also in demand. According to Google trends, global sportswear trends show a steady demand, and you can easily sell the product at a high price.
If you are interested in wholesale winter clothing and accessories, Nihaojewelry has a variety of products for you to choose from!
Winter shoes
Boots, as we all know, is one of the essential shoes for going out in winter. Fashionable and warm boots can be matched with various coats and jackets. Whether they are ankle boots, knee-high boots, they will be welcomed by women.
With the trend of luxury home furnishing and the popularity of home office, plush slippers have gradually become a popular item this winter. Comfortable, warm and fashionable, few women can refuse to buy them.
Maternal and child products
I believe most mothers will not refuse to buy some warm products for the baby in winter. Children's clothing and supplies have great potential this year. In addition, many newborns have low resistance and are prone to colds in winter. There are good sales of various resistance-enhancing milk powders.
Phone case
The phone case is not only a good way to prevent damage to the phone, but also makes the phone look unique and stylish. Most people tend to use protective covers on smartphones to increase protection and durability. If you put yourself in warm clothes, why not also put on a trendy new cover for your phone? Winter plush phone cases are very attractive, especially for women, because they give people a comfortable, soft and pleasant feeling.
Fashion jewelry
Fashion jewelry is one of the items suitable for reselling throughout the year. It will continue to introduce new elements and new styles to attract women's attention. Whether it is earrings, necklaces or rings, brooches, you can choose colorful jewelry to break the dullness of winter.
Skin care products
Winter is coming, which means that the temperature is dropping and our skin care procedures and products should also be changed. Moisturizing creams, facial masks, toners, etc. are all important products for skin hydration. It is profitable to find winter skin care tips and sell skin care products suitable for all skin types.
Kitchen supplies
Due to the epidemic, people spend more time indoors than outdoors, so the demand for kitchen supplies has also increased. Small kitchen appliances such as electric woks, bread makers, juicers, coffee machines, and other items like food molds, insulated gloves, and aprons are all worthy of reference for re-sale products.
Indoor sports products
The epidemic has hindered the holding of some activities, but it has also accelerated people's pursuit of sports and health. Since most people choose home-based activities, indoor clothing such as yoga wear, home wear, personalized sportswear, and home fitness equipment such as yoga mats and dumbbells are also highly sought after. With these sports products, consumers can exercise comfortably in their own homes in a variety of ways, from heart pumping exercises to core goal strength training.
Office Supplies
Home office and distance learning models have also driven the global sales of office supplies. The demand for office furniture (such as office chairs and desktop computers), laptop computers, and mobile office equipment is rising. Such products are also worth considering.
Final thoughts
If you plan to or are developing an online business, I hope these ideas can give you some reference and help you make a profit this winter. If you have already determined the products you want to wholesale and are interested in learning about wholesale suppliers in China, the United States, and Mexico, view our blogs and you'll get answer here!
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